Subscription Marketing
Brands: Yahoo & AOL
Year: 2018-present
Role: Lead Creative Producer
End-to-end project management & oversight of internal design team on the production of subscription marketing deliverables across the Yahoo & AOL O&O properties
Deliverables range from banners to webmail overlays to CRM (static & animated)
+2K deliverables yearly
Product Partners: McAfee, Norton, LastPass, System Mechanic, and Malwarebytes
+400M yearly marketing dollars attributed to Yahoo + AOL subscription revenue