IAB NewFronts is the world’s largest digital content marketplace that gives media buyers a first look at the latest digital content from the biggest names in media & entertainment. This was the first year that the show went virtual.

IAB NewFronts is the world’s largest digital content marketplace that gives media buyers a first look at the latest digital content from the biggest names in media & entertainment. This was the first year that the show went virtual.

NewFronts

Brand: Verizon Media

Year: 2021

Role: Lead Creative Producer

End-to-end project management & oversight of internal design team on the production of all virtual platform deliverables

Shot on a XR stage for a truly unique virtual experience

10,000+ new business leads in 2021 (vs 2019)

3,000+ viewers on the IAB platform

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